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Level 3
Multi-channel marketer L3 Apprenticeship Standard
COURSE OVERVIEW
This apprenticeship brings together the best of digital, social and traditional marketing in a practical course; as a marketing apprentice you will study for and complete eleven occupational duties over 13-months to prepare you for End Point Assessment with the Chartered Institute of Marketing. This is to run a 12-week marketing project using the Knowledge, Skills and Behaviours you have acquired during the on-programme course.
Four start dates on Tuesdays throughout the year
- 23 September 2025
- 18 November 2025
- 27 January 2026
- 17 March 2026.
Programme length 13 months, assessment 5 months
FURTHER INFORMATION
This course is suitable for anyone whose job role meets the course specification, and who does not already hold a Level 3 marketing qualification.
Multi-channel marketers sit within a specific company/agency that provides marketing deliverables and advice to external clients, or within an internal marketing team, delivering marketing activities to drive that business. The role will be primarily office-based or remote working.
The broad purpose of the occupation is to support customer focussed marketing activities that drive the demand for a product or service through awareness raising and/or perception building to generate results to the bottom line.
The entry requirement is to hold maths and English GCSE at 4 or above.
A popular progression route is to study the Chartered Institute of Marketing (CIM) courses:
CIM Level 4 Certificate in Professional Digital Marketing and then onto
CIM L6 Diploma in Professional Digital Marketing.
You will be assessed on your assignments, reports, presentations, professional discussions throughout the course to build a portfolio of evidence (recorded on Onefile) and complete an End Point Assessment (EPA) with the Chartered Institute of Marketing at the end of the course. This consists of a Professional Discussion about your portfolio and a Presentation.
This EPA has 2 assessment methods:
Assessment method 1 – Written project report with presentation and question about a 12-week marketing project)
Assessment method 2 – Interview underpinned by portfolio of evidence.
Funded by an apprenticeship levy of £11,000.
There is no cost to an apprentice.
If you are an employer employing an apprentice over the age 21 (without an EHCP) then you are likely to pay 5% towards the training cost.
If you are an employer with an Apprenticeship levy (i.e. your payroll exceeds £3 Million) then you will pay in full from your levy account.
Multi-channel marketer / Skills England
For more information on this Apprenticeship or other Apprenticeships we offer, please contact our friendly Apprenticeship team on 01243 812948 or email apprenticeships@chigroup.ac.uk